Catherine Alderuccio

Pos Practice Manager

Overview

Catherine brings over 25 years of experience as the Practice & General Manager of our Firm.  Her primary responsibility is to oversee the overall management and operational functions of the Firm, ensuring compliance with all relevant policies and procedures.

Catherine’s role entails managing internal operations, including human resources, finance, information technology, communications, marketing, and quality assurance.  Her expertise lies in negotiation, management, conflict resolution, policy writing and people management.

As an integral part of the management team and head of HR, Catherine works closely with the Firm’s partners and team members to foster a cooperative and effective work environment.  Her focus on continuous improvement and maintaining consistency is vital to her role.

Catherine is dedicated to ensuring the Firm delivers the highest quality service to its client, reflecting her commitment to excellence and professionalism.

Areas of Expertise

Catherine is a seasoned professional with expertise in Marketing & Advertising.  Throughout her career in the industry, she held senior roles with industry leaders such as Beecham Australia, Ogilvy & Mather Advertising and David Mattingly Advertising.  Her extensive experience has equipped her with a deep understanding of business and its dynamics.

One of Catherine’s most notable achievements and career highlights came from her work with the Myer brand on a national scale.  Her work in marketing and promoting the Myer retail brand across the country stands out as a significant milestone in her career. She has also worked on advertising Australian household brands such as Ribena, Lucozade, Macleans and Colgate toothpaste to name a few.

Catherine’s overall marketing, branding, reporting and business experience has afforded her the knowledge and skill set to analyse, think strategically, problem solve and deliver excellent results for the Firm.

She brings to her current role a history of excellence in diverse, highly competitive and outcome driven environments.

Catherine is a member of the Australasian Legal Practice Management Association (ALPMA) and is a member of the Australian Marketing Institute and Chartered Institute of Marketing.